Flaminal flicker effect

A successful launch: With the flicker effect into brand memory

For the German launch of the wound healing product Flaminal®, we created a brand identity for the client Flen Health GmbH with a visual that clearly addresses the topic of wounds and makes wound healing a tangible experience. With the central element of the campaign, the red dot, as well as with consistency in the communication, we were able to further expand the brand awareness of Flaminal, create a high recognition value and occupy the topic of wounds with a clear value proposition for the target group of wound specialists for Flen Health.

A Best Practice Case, published in May 2023 in Healthcare Marketing magazine.

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